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Corporate Subject Area: Advanced Sales Skills

 

 

OVERVIEW

This 1- week course gives participants a 360 view of better selling. Participants will learn proven processes to grow their businesses, carve out market position and grow industry market share. In this course delegates will learn how effective leadership, management and empowerment of a sales team can help an organisation to surpass targets and meet its vision. This course will also refresh and develop key sales development skills. A key aspect of sales strategy is to strengthen the loyalty between key accounts and leverage relationships to create sales funnels, cross sell and up sell. By reviewing key accounts and dealing with challenges, different gatekeepers and stakeholders, course participants will find fresh strategies to create new streams of revenue and additional business opportunities. Delegates will also discover ways to use influence, and develop roadmaps and a strategic direction for growing sales and excelling targets.

 

WHO SHOULD ATTEND?

  • Sales Executives
  • Sales Managers, Operations Managers and Account Managers
  • Sales Directors/ Operational Directors
  • Managers/Directors moving more into a strategic business development role

 

LEARNING OBJECTIVES

  • To refresh and develop key sales development skills
  • To improve sales management methods and empower your team to succeed
  • To drive sales performance, optimise the sales funnel and improve sales performance results
  • To create and give excellent Sales Presentations and Pitches
  • To develop and manage a Strategic Key Account and strengthen loyalty
  • To explore buyer motivation and sales psychology and its link to market positioning
  • To overcome objections through good problem solving and winning skeptical buyers on your organisations side
  • To improve your communication and influence
  • To move towards a ‘consultative solution focused selling’
  • To build more profound and lasting relationship with clients and developing a key account focus
  • To identify the root cause of your client’s issues and offer the best solutions/ services.
  • To excel customer relationship management
  • To create a personal development plan with strategic coaching provided throughout the course through practical exercises

 

COURSE CURRICULUM

 

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