Multi-Level Marketing
Multi-level marketing, also known as MLM, is a business marketing strategy that many companies use in order to encourage current agents to perform while at the same time growing the team by recruiting and training new agents. This tactic of marketing helps boost the company’s sales force not only from the sales of the primary agent, but also from the sales and profits of the agents they have recruited.
With our Multi-Level Marketing training, your participants will discover the specifics of how multi-level marketing works and how to effectively source agents. For many companies, it can prove to be a valuable tool for not only building revenue, but also for building their marketing and networking circles.
Who should attend?
This course is for everybody
CURRICULUM
- Networking Marketing
- Independent Agents
- Commission-Based
- Agents Recruit New Agents
- Case Study
Leverage Personal NetworksWarm ListsInternet Lead GenerationPurchasing Lead ListsCase Study Draw on Personal and Professional NetworkRecruit Satisfied CustomersRecruit Those Who Seek Work FlexibilityStress Benefits of Being AgentCase Study Invitation to Marketing PresentationFocus Presentation on BenefitsShowcase Success StoriesProvide Several Presentation MediaCase Study Sponsorship/MentorshipProvide Training in MarketingProvide Training in RecruitmentProvide Ethics TrainingCase Study Pair New Agents with MentorsBenefits of Sponsorship/Mentorship to MenteeBenefits of Sponsorship/Mentorship to MentorBest Mentorship PracticesCase Study Provide Training in PresentationsProvide Copies of Marketing PresentationNew Recruits Practice PresentationOffer Marketing ResourcesCase Study Social Media is Key to Networking!Websites and BlogsFacebook and TwitterLinkedInCase Study Building a Contact ListLeveraging Personal and Professional NetworksProvide Presentation/ “Elevator speech” TrainingDiscuss Follow-upCase Study MLM and Bad Rap for EthicsOnly Follow-up if Opted InKeeping the Sales Pitch HonestKeep Expectations RealisticCase Study Lessons LearnedCompletion of Action Plans and Evaluation 
